Every photographer reaches a point where they have to decide: do I continue shooting in JPEG or should I start shooting RAW? Once you make the switch, you also need to take on a new set of skills – processing your RAW files. I teach a two-hour introductory session in your own home (Sunshine Coast only), on your own computer, using your own photos, to get you started using either Adobe Photoshop or Adobe Lightroom.
What’s the difference between JPEG and RAW? Every photo you take begins as a RAW file. By default, your camera automatically edits the original file, adjusting brightness, contrast, colour and clarity to produce a finished JPEG photo. In the process your photos are compressed to create smaller files with less data. When you make the switch to RAW, your camera captures the original file with no processing or compression. Your RAW file has the potential to be a much higher quality photo, but now it is up to you to do the editing. Your picture is not really ‘finished’ until you make some adjustments.
Understand that processing RAW files is not about ‘faking’ a photo, nor is it a substitute for good camera skills. The editing we are talking about is simply adjusting shadows, highlights, colour balance etc. It is the same type of editing that your camera is already doing for you in JPEG – but if you do it yourself, you can do it better.
About Adobe Photoshop and Lightroom. There are various types of software for processing RAW files, but almost every photographer ends up using either of these Adobe products, simply because most people agree they are the best. These days you don’t buy the software, you subscribe online for a relatively low monthly fee. You can also access a free 30-day trial so you can get familiar before spending any money. Both versions are fast, efficient and powerful tools that let you process your RAW files seamlessly – letting you get the absolute best from your high quality photos.
Why do I come to your home? Most short group workshops are ineffective for two simple reasons. 1: In a large group it takes a long time to get anything done. 2: By the time you drive home, you have already forgotten half of what you learned. By teaching you on your own computer, using your own photos on an one-on-one basis, you can learn more in two hours than you ever thought possible. And the moment I walk out the door, you can sit down and start practicing.
How to organise your two-hour session. Call me – Andrew Goodall – on 0448 700 162, or email email@example.com. All we really need to do is agree on a suitable time. I am often away on tour or teaching other workshops so it will have to fit in among other commitments. Cost for the session is $120.00, and there may be a small extra charge if there is excessive driving time involved. Follow-up tuition is available but most people find they get all they need from a single session.